Our Vision
Helping consumers make better lifestyle choices by providing snackable, scientific content on
beauty and holistic wellness.
At Food for Skin, we are a passionate group of beauty experts, cosmetic chemists, and researchers committed to providing valuable, consumer-focused, scientifically supported content for enhancing consumer awareness and helping them make healthier choices for their beauty and lifestyle needs. Founded in 2021 by Dr. Sudhir Baswan, a beauty industry expert, we take pride in peer-reviewing our content and recommendations through highly credible industry experts. Our editorial team is led by editor Lauren Baer, a seasoned beauty industry professional.
Meet the Team
Dr. Baswan’s expertise in cosmetic and pharmaceutical sciences brings a unique and rare blend of perspectives for the beauty industry. He received his Ph.D. in pharmaceutical sciences (cosmetic science focus) from the University of Cincinnati, master’s in cosmetic chemistry from Fairleigh Dickinson University and bachelor’s in pharmacy from the University of Mumbai. With his extensive experience in scientific research and publications on topical bio-membranes (like skin, nail, hair) plus 10+ years of industry know-how on beauty trends and technologies, he is positioned as a credible and outstanding expert in this field.
Lauren Baer brings an interesting perspective to the world of beauty, with her background in nutrition biochemistry, and biology. She has years of experience in claims and scientific research in nutrition and beauty. Lauren received her bachelor’s degree in Nutritional Sciences from Michigan State University and soon transitioned over to beauty research. Lauren believes in a holistic approach to overall health and continues to apply her nutrition background as she studies skin science and consumer trends in the beauty industry.
Dr. Salwa Arafa joins our team with 15+ experience in the fitness industry through personal training, group fitness training, and being an athlete herself. Dr. Arafa has a Ph.D. in pharmaceutical sciences, with a focus on neuroscience, from the University of Cincinnati. She is also a registered pharmacist and a Biotechnology adjunct instructor. Besides being a mom of two active kiddos and with a busy schedule, her commitment to health & fitness is resolute. Dr. Arafa is an expert on how to maintain a healthy lifestyle, sustainable fitness regimen, and take care of your skin from the inside out.
Susmita Nath is currently a Junior attending Rutgers University, pursuing a major in Biology. Ever since quarantine, she found herself dabbling in skincare and beauty. She used lockdown to watch makeup videos and to even research the science of specific ingredients where her interest for cosmetics blossomed. Susmita loves to write in her free time so she is excited to combine her love of writing and interest in beauty as she writes these science based articles.